Objectives

By the end of this training, participants will be able to:

• Develop a broad knowledge and critical understanding of the role of the strategic management function within organisations

• Define and to clarify the concepts of “strategic plans”, “strategy implementation” and “change management”

• Gain the knowledge to be able to appreciate the main methods used to formulate and implement strategy

• Use acquired knowledge to review organisation practice against given theoretical models and provide considered responses to given problems
• Evaluate new concepts in this area and be able to illustrate essential understanding through application